Delta Holding · Master-Brand · Case

case_n°01 · 2025 hospitality · real_estate · investment switzerland · zürich

launch · 30/07/2025

// case_01 · delta_holding · master_brand_strategy

→clientDelta Holding

→tagline"Experience Excellence in Every Dimension."

→architecturemaster_brand · 4_sub_brands

→sectorhospitality · real_estate · investment · travel

→originsince_2013

→launch30/07/2025

→statuslive

→brand_strategycorinne_bresch · head_of_marketing_and_branding

→rolemandate · creative_consulting

→teamcorinne_bresch · delta_management

→deliverablesbrand_strategy · brand_architecture · brand_management · website · cx · social · marketing_strategy · change_management · it_strategy · communication

// sub_brand · estates

Delta Estates

"Live The Difference."

→ real_estate · investment
→ premium_estates · zürich

// sub_brand · glas

Delta Glas

"Clarity in Design."

→ glass · architecture
→ design · craftsmanship

// sub_sub_brand · city_hotels

Delta City Hotels

"Stay Urban, Live the Vibe."

→ hospitality · urban
→ unter_delta_estates

// sub_sub_brand · apartments

Delta Apartments

"Stay Smart, Stay Central."

→ rent_a_apartment · short_stay
→ unter_delta_estates

→01 · master_logodelta_holding · branding_anchor · 30/07/2025

→02 · brand_architecturedelta_holding · 4_sub_brands · master_overview

→03 · social_brand_kitsinstagram_feeds · 4_sub_brand_logos · cross_brand

→04 · estates_identitylive_the_difference · pantone_414c_stone · pantone_289c_dark_eclipse · montserrat

→05 · city_hotels_identitystay_urban_live_the_vibe · pantone_1655c · pantone_3245c · montserrat

→06 · city_hotels_anwendungenpolo · amenities · drinkware · brand_in_use

→07 · city_hotels_websitewebsite_design · hero · listings · offers · inside_outside · cx

→08 · apartments_identitystay_smart_stay_central · pantone_2718c · pantone_374c · montserrat

→09 · apartments_anwendungenpolo · cups · towels · drinkware · brand_in_use